About Africell

About Africell


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Missão e Visão

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Our vision

is to be a competitive and highly differentiated player in the African telecoms market, achieving growth and creating value as a result of carefully selected long-term investments and a strict focus on price, reliability and customer service

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Our mission

is to make a positive everyday difference to customers through the provision of affordable, accessible and good quality telecoms products and services – and thereby to create a wider social and economic benefit to the countries in which we operate

COMPANY HISTORY

Africell a 20-year track record of growth, innovation and delivering outstanding telecommunications services across Africa.

2001

LAUNCH IN THE GAMBIA


2005

LAUNCH IN SIERRA LEONE


2012

LAUNCH IN DRC


2015

LAUNCH IN UGANDA


2021

ANTICIPATED LAUNCH IN ANGOLA

A nossa abordagem

 Long-term commitment

Long-term commitment

Our ambition is to grow a stable, long-term business based on a deep understanding of the markets we operate in

 Entrepreneurial spirit

Entrepreneurial spirit

We take a nimble, innovative and open-minded approach to establishing coverage, bringing new products to market and earning customer trust

 Community empowerment

Community empowerment

We contribute to economic growth and development by investing in infrastructure and working with authorities to advance skills, technology and jobs in local communities

 People-focus

People-focus

We have built a "brand for the people" - which includes our employees - and we always seek to train, support and unlock the potential of our workforce

 Strength and resilience

Strength and resilience

Like the people and governments we work with, we have overcome challenges and established a successful formula for operating in emerging markets

 Integrity and transparency

Integrity and transparency

We do what we say we are going to do and we deal fairly and transparently with all stakeholders: including customers, partners, employees and governments